Volvo recently released a video about the company's history. It's full of interesting tidbits about the company's early origins, triumphs, and world firsts. We were particularly interested in the leaps they made for child safety.
The year was 1964. Beatlemania was whipping America's youth into a frenzy, and Jeopardy! made its debut on NBC.
Volvo, however, was not glued to the TV.
In fact, Volvo was busy testing out the world's first rear-facing child safety seat. Bertil Aldman devised the rear-facing seat, and Volvo tested the prototype in a Volvo PV544.
Rear-facing seats are now recommended for all children under 2 years old, or until the child reaches the seat's weight limit. These seats are much more effective at preventing injury than front-facing seats.
What about children too big for child safety seats, but too small to be correctly restrained by a lap and shoulder seat belt (which Volvo also invented)? Volvo has a solution for that too, bringing the booster cushion to the world in 1976.
Visit Bergeron Volvo to view our full inventory of safety-first vehicles.
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